We deep dive. We interrogate. We find the extraordinary.


We stay true to our company ethos ‘Truth Well Told’.

We unearth the most compelling truths about our clients’ products to inspire ideas and knowledge that will be believed, embraced and advocated by people in their everyday lives.


Our Connected Community

CMC Affinity is proud to be part of IPG Health. Together, we are 1800 health and wellness specialists in 20 countries, united by one vision: to help our clients’ brands and businesses play a meaningful role in people’s lives.

Our connected community of health and wellness experts extends beyond our own talent.

IPG Health is working with governments and non-governmental organisations across the globe in public health and consumer advocacy groups.

We are connected to top technology small and medium-sized enterprises and start-ups to develop innovative new health solutions and services. And we are continually nurturing relationships with new partners to solve those problems that would stand in the way of health for all.

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